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We are at GITEX Technology Week 2012

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GITEX Technology Week 2012 has begun. If you haven’t come across GITEX before, you’re sure to hear more about it this week and in the years ahead, as it is the largest show on new technology in the Middle East, attracting 138,000 visitors.

With high mobile penetration and a young population with an appetite for new technologies, the Middle East has truly embraced the digital revolution. Among the hot topics we can expect to see covered at the event are cloud computing, digital strategy, mobile money, NFC, eGovernment services and M2M.

So what technologies has the Middle East been deploying recently? Well, for starters, six of the Gulf Cooperation Council (GCC) nations (UAE, Saudi Arabia, Qatar, Bahrain, Kuwait and Oman) have already deployed eID cards. And here at Gemalto, we’ve already supported 30 Middle Eastern banks in their migration to highly secure EMV smart banking cards, and delivered nearly 30 million contactless bank cards so far.

Earlier this year, Al Rajhi Bank, Saudi Arabia’s leading financial institution, began working with us on the world’s largest rollout of a smart banking card instant issuance solution. We have also been heavily involved in the public sector, working with Oman Information Technology Authority (ITA) as a contractor to secure the country’s eGovernment services.

It is clear that the region is experiencing an exciting technological boom and this also extends to entire cities: Masdar City in Abu Dhabi is the first Smart City in the world to be built from scratch with the latest M2M technology and state of the art innovations – further proof of a burgeoning innovative spirit and an enthusiasm for embracing new technologies. This is why we’ve chosenGITEX to preview, for the first time in the Middle East, our pioneering eGo technology, which can revolutionize the way a wide range of digital services are accessed and enjoyed, providing secure user authentication with nothing more than a single touch.
If you’ve read the GITEX Preview magazine, you’ll have seen from this interview with my colleague Hisham Surakhi that this passion is something that Gemalto and the Middle East have in common. We look forward to continuing to support the region at such an important time in its development. We’re at GITEX all week so keep checking back in on the blog for further thoughts from the team on some of the innovative ideas on show.

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