Contactless Challenge Day 3: McDonald’s to the rescue

Last updated: 20 March 2014

Jon Choo went into Day 3 of our Contactless Challenge with a twenty-five point lead following a hugely successful second day. However, a previously despondent Ewan MacLeod resolved to pick himself up and get back on the NFC payment wagon with a vengeance.

Embracing (or should that be enduring) the London rain, Ewan headed out for lunch, at first considering a salad from French patisserie, Paul, before being put off by a lack signage indicating clear acceptance of NFC payments. Pret A Manger’s well-known acceptance of contactless payments won them a customer in this instance, as Ewan stuck with what he knew to help him get back on track.

Reinvigorated by the knowledge that his mobile was fully functional, Ewan headed to another contactless staple, McDonald’s, treating himself to a large Coca Cola and salad on us, finding it all too easy to spend more than he planned. He also successfully fed himself for a whole day using only contactless, securing himself an additional 12 points in the process.

httpv://youtu.be/7rTAoxaudJc

Meanwhile, Jon was picking up vital points by successfully buying his lunch at EAT. However, both bloggers have yet to find a barber’s that can offer them contactless payment for a smart haircut. If any of our followers know, be sure to let them know on Twitter via @Gemalto or by using the hashtag #GemaltoNFC or in the comments box below!

We are only three days in, but we are already learning a lot about the contactless experience. Day 4 is likely to reveal more about how customers and businesses should approach contactless payments, but as Day 3 comes to a close, Ewan has slightly closed the gap to just 23 points.

The scores so far...

‘Invest’ in a box of treats
Ewan MacLeod
10/10

Jon Choo
10/10

Pick up lunch
Ewan MacLeod
10/10

Jon Choo
10/10

Get ‘a round’ in
Ewan MacLeod
1/20

Jon Choo
20/20

Send Gemalto a postcard
Ewan MacLeod
15/15

Jon Choo
15/15

Go entirely contactless for a day
Ewan MacLeod
50/50

Jon Choo
50/50

Take the boat
Ewan MacLeod
0/20

Jon Choo
20/20

Become a Museum of London expert
Ewan MacLeod
0/15

Jon Choo
15/15

Buy flowers for your partner using NFC
Ewan MacLeod
6/15

Jon Choo
15/15

Social suggestion from one of your followers
Ewan MacLeod
15/15

Jon Choo
10/15

Wildcard
Ewan MacLeod
23/50

Jon Choo
20/50

Pay for a hair cut
Ewan MacLeod
0/20

Jon Choo
1/20

Top up your phone credit
Ewan MacLeod
10/10

Jon Choo
10/10

Watch a film at the cinema
Ewan MacLeod
3/15

Jon Choo
7/15

Buy groceries
Ewan MacLeod
0/15

Jon Choo
15/15

Buy a burrito / wrap
Ewan MacLeod
0/10

Jon Choo
9/10

Buy contactlessly at a drive-thru
Ewan MacLeod
10/10

Jon Choo
0/10

Total Scores:

Ewan MacLeod scores 153 points

Jon Choo scores 227 points


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