Arta Sylejmani

Blogger profile: artasylejmani

Based in Sweden, Arta is the MarCom specialist for the Gemalto eBanking division. She blogs about the world of online banking with a particular interest in the end-user side of things, as she believes that the most secure solution is the one customers actually enjoy using. Arta just signed up for the Gothenburg half marathon so we guess that now she’ll have to add running to her interests.

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Posts by artasylejmani:

Three ways technology can help banks regain millennials’ trust

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Posted on 18th Sep 2014 by in Financial Services

American millennials aren’t interested in what banks have to say. How can the industry address this?

Three top priorities to help banks build loyalty as customers take them up on switch guarantee

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Posted on 16th Sep 2014 by in Financial Services

With current account ‘switch’ rates up nearly 20% in the UK, what must banks do to build loyalty?

The death of antivirus?

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Posted on 21st May 2014 by in Enterprise Security

Predictions about the demise of any given technology or way of working often turn out to be premature. However, the claim from Symantec Senior President Brian Dye that antivirus software “is dead” feels like a landmark, not least because Dye’s company has been one of the leading vendors of this software for decades. Speaking to […]

Facebook offers mobile payments – ‘Like’

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Posted on 22nd Apr 2014 by in Corporate

You can’t not step outside and see how mobile usage is affecting mainstream and consumer behavior – from toddlers playing with iPads to people walking into lampposts as they fail to look up from their device when out and about. Given the tremendous increase in mobile usage in recent years, it’s hardly surprising that expectations […]

The rise of mobile banking

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Posted on 12th Feb 2014 by in Corporate

Mobile banking is now well on the way to becoming a regularly used and understood application around the world. And in spite of naysayers who defend traditional branches and talk down their decline at the hands of electronic banking channels, the demand for safe, secure and convenient mobile banking mixed with the capability of modern […]

Phishing is evolving – Banks must adapt to ensure security

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Posted on 23rd Aug 2013 by in Enterprise Security

Phishing has been around for almost as long as the internet itself, and is a continuing problem (the recent hack of Kevin Bacon’s twitter is just one of many examples). Despite being a well-known problem, criminals continue to prosper using this method of attack. As John Hawes highlighted in his recent blog, this attack method […]