Many companies have realized that a great way to reach and engage with customers, regardless of their location, is via mobile devices. More intelligent companies realize that the mobile phone can even drive customer engagement and offer insight into customer preferences, ultimately securing brand loyalty and additional revenues. But just how is mobile technology redefining [...]

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If you read my introductory post, you’ll be aware that I’m roaming the exhibition halls at GITEX Technology Week in Dubai, with a keen interest on innovation. Of the four exhibition halls, (Telecoms, Government, Cloud, Smart Technology) the Gemalto hub is located in the smart tech sector and we’re keen to take our exhibiting beyond [...]

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GITEX Technology Week 2012 has begun. If you haven’t come across GITEX before, you’re sure to hear more about it this week and in the years ahead, as it is the largest show on new technology in the Middle East, attracting 138,000 visitors. With high mobile penetration and a young population with an appetite for new [...]

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With almost half of its 78 million citizens now online, Turkey is rapidly developing into a technological powerhouse. Not only is its young population (averaging just 28 years of age) becoming increasingly active online, but the country’s government and large corporations have been equally proactive in investing in cutting-edge technologies.

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