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Wireless Payments

News from CTIA Wireless 2012: MasterCard Wallets, Verizon Tablets

This week, we’re at CTIA Wireless 2012, showcasing some of our NFC solutions (booth #3432 – stop on by!) and seeing what’s new from our colleagues.  Pre-conference on Monday, we stopped by the MasterCard event to get their latest news.  Sure enough, it was a big announcement: MasterCard introduced PayPass Wallet Services. It’s likely you [...]

Mobile becomes key for brands

Why mobile is the new king of advertising

We are entering into a new and critical phase of development in the mobile industry. The discussion is no longer centered on whether mobile fits in the marketing mix: mobile has clearly earned its place at the table. Just look at some of the numbers being cited: David MacQueen of Strategy Analytics recently predicted that [...]

Protect your mobile phone

Carriers agree to try and prevent mobile theft – but personal digital security is key

I imagine, like me, you probably carry your mobile phone with you all the time.  I’ve never had mine stolen, but mobile phone theft is actually a really big problem globally, but especially in the United States.  Did you know that in 2011, 42 percent of all property crimes of individuals in New York involved [...]

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NFC Conversation Continues at Mobile Contactless Payment Innovations Summit

This week, the Gemalto team is once again on the road – back in San Francisco at the 4th Mobile Contactless Payment Innovations Summit.  After all of the buzz and positive feedback around NFC payments and applications at SXSW Interactive a few weeks ago, we’re excited to continue the conversation at this event because it [...]

Chicken or the Egg

The time is right for mobile payments in the US

My esteemed colleague Gordon Beatty took part in a panel discussion at SXSW this week, sitting alongside Ryan Hughes, chief marketing officer of Isis, and consultant Toni Merschen. The topic was mobile payments, looking in particular at how we can expect the advancing technology to transform mobile shopping. The ubiquity of smartphones means that mobile [...]

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NFC Technology – Pay or Play?

One of the conference headers to catch my eye in this weekend’s SXSW schedule includes the phrase ‘NFC Growth from Play will Pay’. Seeing as Saturday at SXSW is ecommerce focused, I thought I’d take a look at how NFC is viewed outside of the direct payments market. So what are the possibilities beyond payment [...]

Business Cards

NFC business cards for SXSW attendees

SXSW starts today in Austin, Texas. What started as a local music conference and festival in my hometown has grown into a huge international event covering the latest music, film and interactive technology. To give you a flavour, check out the video at the end of this post. As one of the most rapidly growing [...]

Mobile Consumers

Mobile Roundup: Android, apps and shopping popular with consumers

With Mobile World Congress still fresh in the memory, we definitely have mobile on the brain.  So we were happy to see comScore’s 2012 Mobile Future in Focus report come out last week, covering all of the activity taking place in various mobile markets around the world. Not surprisingly, smartphone adoption grew in the United [...]

Mobile marketing in a box

Where was mobile marketing at Mobile World Congress?

You can cough Jonathan McDonald, because, at first glance, there wasn’t much news announced on mobile marketing this year at Mobile World Congress. That’s not to say there wasn’t any activity, it was just very similar to previous years. For example: There was the same App Planet space with the same booths (Velti, BuzzCity, .mobi, [...]

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Olivier Piou speaks alongside Google, PayPal, Visa and Payfone on Mobile Money at Mobile World Congress

It’s the final day of Mobile World Congress 2012. According to reports, over 67,000 attendees from 205 countries swung by the biggest mobile phone conference in the world, and we certainly saw a few of them at our stand. As one of our final blog posts on the show we wanted to share some insights [...]