Isabelle works in marketing communication for Gemalto’s Telecom business. Blogs on everything mobile, especially events and news. I cannot get away from social media in private life… whether to invite my friends to go walking near the sea or to have a drink with them in a bar.
Posted on 29 February 2012 by
There’s a rather cool venue at this year’s Mobile World Congress – it’s the house of the future. The GSMA has a ‘Connected House’ with a smart living room, bathroom, bedroom and many other aspects of connected living we can expect in the next few years and decades. We have discussed M2M, NFC and LTE […]
Posted on 21 February 2012 by
Most of us in the industry are seasoned MWC-goers. In fact, some of us even remember when the biggest mobile phone trade show was held in Cannes, France, when it was known as 3GSM World. However, there are a few things that are worth being reminded of: it’s a long and intensive show and you’re […]
Posted on 27 February 2012 by
We wanted to share how our stand has been transformed from an ugly duckling into a beautiful swan – well, ok, stand. Here are a couple of before and after photos. More to follow over the next few days as each of the estimated 60,000 attendees arrives and explores Hall 8. BEFORE: AFTER:
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It’s hard to pinpoint what makes something a success. Walking around the halls here at Mobile World Congress you see many new shiny gadgets, products and people clamoring to show you the latest service offering. However, not all of these make it beyond Barcelona. So, how can you tell when an offering is innovative and […]
Posted on 28 February 2012 by
Here’s what we have been noticing so far for this year’s Mobile World Congress in Barcelona. As always, it’s a hectic hub full of mobile enthusiasts, some in suits, some more casual and some dressed up. Luckily we’re old-timers and know how to get the most out of the four days of the show, but […]
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Here at Mobile World Congress, plenty of new mobile devices and services for mobile phones are being announced, launched, demoed and discussed. Just see this list of gadget news that Stuart Miles of Pocket-Lint has compiled. That’s not to mention all the service, software and system announcements happening too around NFC, LTE and M2M to […]
