Category: Brazil

How is Gemalto going to take NFC and the SIM…

As defined by the NFC Forum, ‘Near Field Communication (NFC) technology makes life easier and more convenient for consumers around the world by making it simpler to make transactions, exchange digital content, and connect electronic devices with a touch.’   I like this description as it implies that NFC makes life easier and more convenient, in […]

Where’s the money in customer experience management?

What is the most effective channel for customer interaction? Email marketing? Social media? A recent survey we’ve conducted along with Telecoms.com suggests that it could well be mobile marketing – so long as it is used properly! Almost 90 per cent of operator respondents felt that mobile marketing is important or even essential to a […]

20 years of text and it’s still a big part…

This week we celebrated the 20th anniversary of the first SMS, sent by phone engineer, Neil Papworth, reading simply (and cheerfully): “Merry Christmas.” Since that day in 1992, the humble text message has come to change the way we interact with the world and each other. There are over 200,000 exchanged every second, so as […]

What can the Olympics tell us about mobile and tablet…

Following the closing of the London 2012 Olympics and the handing over of the flag to Rio de Janeiro for the 2016 Games, stats and facts are abounding fast. Did you know, for example, that 2.7 million bananas were eaten in the Olympic Village? Or that only 44% of medallists sang along with their national […]

Does mobile performance deserve a gold medal at the 2012…

So, for all those interested, the 2012 Olympics are fully underway in the UK. Sports enthusiasts around the world are following their favorite disciplines and notching up the medals each athlete is winning. If the Beijing Olympics were called the first ‘Digital Olympics’, the 2012 are angling for the first ‘Social Olympics’ tag. And so […]

Is Facebook Secure Enough for Kids Under 13?

This week, the Wall Street Journal reported that Facebook is working on technology that would let children younger than 13 years old use the site under parental supervision.  This would be a dramatic change from the current setup, where you must be at least 13 years old to sign up and use the network. CNN […]