Category: Germany

An ode to consumer privacy

Do you use your mobile phone purely for calling? If so, you’re missing out! The new mobile era has brought us many possibilities, given us more flexibility and shaped our daily habits with the noble mission of making our life easier. However, everything comes at a price. While mobile devices nowadays are enabled to allow […]

EMV can eliminate fraud, not just shift it

You always see us say on this blog that EMV chip technology is more secure than magnetic stripe, and prevents payment fraud and use of counterfeit cards.  Well we don’t just say it – the stats confirm it.  Since the UK has implemented EMV, fraud has dropped steadily every year, and many other countries have […]

What connects M2M with McDonalds?

What springs to mind when you think of McDonalds? Happy meals? Brightly colored fast-food chains? Sponsorship of the 2012 Olympics? Vegetarian-only restaurants in India? How about Machine-2-Machinecommunication? Surprised? McDonalds has pioneered a key business concept – extended enterprise – which is going to be the cornerstone of future M2M Communications. What is an extended enterprise? […]

IoT

Embracing permission-based marketing in Asia

The term ‘permission-based marketing’ is well-known in many regions around the world. Popularized by marketing guru Seth Godin, it has helped brands overcome the issue of being interruptive in their engagement with consumers. We have touched on this several times on this blog, looking at how to encourage customer loyalty and ensure consumer privacy, sharing […]

Is virtualization a security risk? The CIO verdict

As part of our recent look at CIOs’ views on all things security, we asked the world’s IT leaders for their views on virtualization. As one of the most successful technologies of recent years, virtualization was simply too big a subject to ignore. It is commonly accepted that virtualization brings with it some element of […]