Posted on 20 June 2012 by
Smartphones are spreading like wildfire, with Australia, the UK, Sweden, Norway, Saudi Arabia and the UAE all boasting smartphone adoption rates above 50% and, according to Nielsen in February 2012, almost half of all US mobile subscribers now also own smartphones – an increase of 38% compared with 2011. Smartphones are fast replacing feature phones and […]
Posted on 01 July 2011 by
As mobile devices are so personal, brands and marketers can develop a one-to-one communication with consumers. However, there is need to build up a rich opt-in and CRM database of the target market to benefit from this and ensure a high ROI for the marketing efforts. We share with you our 10 top tips to create successful mobile marketing campaigns.
Posted on 29 June 2011 by
Chat SIM, the instant messaging service recently launched by AIS conceived for “Tweens” and “Teens” is meeting great success. The service uptake doesn’t stop growing and 50% of users are coming from the competition.
