Posted on 20 October 2013 by Kristel Teyras
The 2013 edition of the Gulf Information Technology Exhibition (GITEX) begins today at the Dubai World Trade Centre. The five day event, running until the 24th, serves as the ICT business, new product platform and innovation gateway to the Middle East, North Africa and the South Asian region. More than 3,500 companies will be represented […]
Posted on 22 May 2013 by Kristel Teyras
The next time you’re in Dubai, see if you can spot the fast-moving commuters on the RTA public transport network. If you look closely, you’ll probably see they are using Go4it cards, launched by UAE bank Emirates NBD 16 months ago and whose success was celebrated at Cards & Payments Middle East earlier this month […]
Posted on 13 May 2013 by Kristel Teyras
We have previously blogged about Dubai as a hub for innovative technologies, especially around GITEX, the Middle East’s ICT conference. We also know that customer loyalty is a focus, with Dubai playing host to a conference on Maximizing Customer Loyalty & Profitability in the Middle East. We know there is business-level interest in emerging and […]
Posted on 30 January 2013 by Cecile Eurendjian
Stepping off a flight in Dubai in the middle of winter is like entering a warm and welcoming hotel lobby – which is where I was recently for a conference on Maximising Customer Loyalty & Profitability in the Middle East. Despite not being able to take advantage of the sunshine and warmth as it was […]
Posted on 04 July 2011 by Thales DIS
Watch our video showing some of the use cases that are already delivering response rates up to 10 times higher than plain SMS. Interactive SMS is a simple and yet very efficient way to boost your VAS revenues, either by promoting your services to your own subscribers´database or by deploying direct marketing campaigns from other brands.