Category: South Africa

What’s up with Mark Zuckerberg? A man on a mission…

He’s a man on a mission, and when the man who created Facebook talks about mobile phones, people listen. In his keynote speech at MWC in Barcelona, he took some time to speak about WhatsApp, and its mission to connect one billion people across the globe. It’s no secret that Zuck’ has seen mobile as […]

Look how mobile is driving commerce – globally

There have been quite a few stories recently highlighting the importance that mobile plays in commerce nowadays. Whether research from the Centre for Economics and Business Research showing that sales through the mobile channel on the UK’s high streets now account for every £1 in £10 spent, the news that Oktoberfest drinkers in Munich will […]

Why mobile is the new king of advertising

We are entering into a new and critical phase of development in the mobile industry. The discussion is no longer centered on whether mobile fits in the marketing mix: mobile has clearly earned its place at the table. Just look at some of the numbers being cited: David MacQueen of Strategy Analytics recently predicted that […]