The Gemalto Contactless Challenge has begun!

Last updated: 20 March 2014

Today marks the first day of the Gemalto Contactless Challenge. Ewan MacLeod and Jon Choo, two of the most respected mobile technology bloggers in the industry today, are already making their way around London this week to complete a series of challenges.

What will we learn about NFC infrastructure in the 2012 Olympic city? This time last year, a staggering number of people weren’t even sure what NFC payments were. A range of NFC-enabled handsets are beginning to hit the mainstream, led by the hugely successful Samsung Galaxy S III, which offers consumers a more convenient and more secure way of paying for low-cost goods and services.

Has much changed in the last twelve months? To find out, Jon and Ewan will be completing a number of challenges to see how widely NFC payments are catered for in one of the world’s most technology-savvy cities. To keep track of how they’re getting on, we’ll be updating our scoreboard on a daily basis:

The scores so far...

‘Invest’ in a box of treats
Ewan MacLeod
10/10

Jon Choo
10/10

Pick up lunch
Ewan MacLeod
10/10

Jon Choo
10/10

Get ‘a round’ in
Ewan MacLeod
1/20

Jon Choo
20/20

Send Gemalto a postcard
Ewan MacLeod
15/15

Jon Choo
15/15

Go entirely contactless for a day
Ewan MacLeod
50/50

Jon Choo
50/50

Take the boat
Ewan MacLeod
0/20

Jon Choo
20/20

Become a Museum of London expert
Ewan MacLeod
0/15

Jon Choo
15/15

Buy flowers for your partner using NFC
Ewan MacLeod
6/15

Jon Choo
15/15

Social suggestion from one of your followers
Ewan MacLeod
15/15

Jon Choo
10/15

Wildcard
Ewan MacLeod
23/50

Jon Choo
20/50

Pay for a hair cut
Ewan MacLeod
0/20

Jon Choo
1/20

Top up your phone credit
Ewan MacLeod
10/10

Jon Choo
10/10

Watch a film at the cinema
Ewan MacLeod
3/15

Jon Choo
7/15

Buy groceries
Ewan MacLeod
0/15

Jon Choo
15/15

Buy a burrito / wrap
Ewan MacLeod
0/10

Jon Choo
9/10

Buy contactlessly at a drive-thru
Ewan MacLeod
10/10

Jon Choo
0/10

Total Scores:

Ewan MacLeod scores 153 points

Jon Choo scores 227 points


We’ll also be putting together a Google map of the various places that Jon and Ewan encounter on their travels around London, helping us build a picture of NFC availability in London today.

To find out how they’re getting on, follow #GemaltoNFC or read their blog posts here and here. So far we have established that Krispy Kreme Doughnuts aren’t available with contactless but that shoelaces and key-cutting are NFC-enabled!

So, the bloggers are ready and the gloves are off. Just remember Jon and Ewan, it’s a non-contact sport!