Posted on 17 February 2011 by Thales DIS
We were lucky enough to have made the registration list for Mobile Monday London’s mobile advertising and mobile marketing panel session yesterday afternoon. It was a packed room, with everyone listening intently to Russell Buckley from mobhappy.com quiz the panellists in 15 minute slots.
Posted on 30 June 2011 by Thales DIS
Consumers are jumping onto high speed 3G & 4G networks while utilizing smartphones in droves and advertisers are right behind them. Will mobile advertising be a $20 billion industry by 2015, compared to under $2 billion last year? Gartner thinks so, and new research from comScore shows why.
Posted on 12 July 2011 by Thales DIS
Watch the video that shows how Interactive SMS channel is a great channel for permission-based marketing. Four characters easily interact with their mobile operators using this simple and efficient tool. See for yourself how you can use it with your customers.
Posted on 10 August 2011 by Thales DIS
In the mobile industry permission marketing is a new buzz word. But what does it mean exactly? According to marketing guru Seth Godin: “permission marketing is the privilege (not the right) of delivering anticipated, personal and relevant messages to people who actually want to get them.” It realizes that treating people with respect is the best […]