As you may well be aware, Gemalto recently wrapped up the US edition of the Contactless Challenge, a follow-up to the highly successful UK event,…
There’s no denying the text message is a powerful tool of communication. The mobile phone has revolutionized the way we talk to each other, and…
The term ‘permission-based marketing’ is well-known in many regions around the world. Popularized by marketing guru Seth Godin, it has helped brands overcome the issue…
This week we celebrated the 20th anniversary of the first SMS, sent by phone engineer, Neil Papworth, reading simply (and cheerfully): “Merry Christmas.” Since that…
It’s our 10th edition of The Netsize Guide – can you believe it? Ten years of showering insight on the mobile industry and sharing our…
You can cough Jonathan McDonald, because, at first glance, there wasn’t much news announced on mobile marketing this year at Mobile World Congress. That’s not…
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