Tag: IBM

How to make your phishing campaign a success

Phishing is the most frequently deployed method used by criminals to initiate a cyber attack, according to research from IBM. Phishing is designed to trick users into clicking on links or downloading attachments that either install malware or give unauthorized users access to company systems.   With the growth in AI tools recently, phishing attempts are […]

Gemalto and IBM secure everything from data to applications, wherever…

We use cloud applications everywhere, across many different facets of a company; expenses, project workflows, product development and sales and marketing. Applications are often linked to a company’s central system and if left insecure, end up serving as a gateway for malicious outsiders. They are also increasingly the targets of cyber-attackers to gain privileged access, […]

Big bang data

Pick up any magazine or read any online publication and I guarantee you’ll see a reference to the Big Data phenomenon. And why wouldn’t you? The statistics speak for themselves: every day we create 2.5 quintillion bytes of data and IBM claims that 90% of the data in the world today has been created in […]

The latest mobile marketing trends from MWC13 in Barcelona

Hola! Here we are in the heart of Mobile World Congress 2013. What we can observe so far is that innovation is in full swing fostering discoveries and development and it really seems endless. The mobile ecosystem is expanding at lightning speed, challenging everyone to adapt at the same pace. So as not to get […]