Tag: McDonalds

Contactless Challenge Day 10: Winter Wonderland

After ten triumphant days of the Gemalto Contactless Challenge 2012, our bloggers can now enjoy a well-earned rest. Barcelona, despite being the spiritual home of Mobile World Congress for many years, didn’t quite offer Ewan the chance he needed to regain the lead he held in the early days of the challenge. Meanwhile, during day […]

Contactless Challenge Day 6 – drinks and drive-thru

Our challengers aren’t being deterred in their quest to win #GemaltoNFC – not by a lack of NFC terminals outside London or the fact it’s their weekend. Jon Choo is still heading up the scoreboard with 179 points to Ewan MacLeod’s 126. Thanks to a visit to the cobblers (Timpson) but also managing to buy […]

Contactless Challenge Day 5 – finding NFC venues

We are now half way through the challenge. It is set to run until Wednesday at midnight when the final scores shall be counted and the winner of #GemaltoNFC announced. But that’s still some way off, and there are plenty more contactless challenges that our NFC battlers can complete. To summarize recent events, Ewan MacLeod […]

Contactless Challenge Day 3: McDonald’s to the rescue

Jon Choo went into Day 3 of our Contactless Challenge with a twenty-five point lead following a hugely successful second day. However, a previously despondent Ewan MacLeod resolved to pick himself up and get back on the NFC payment wagon with a vengeance. Embracing (or should that be enduring) the London rain, Ewan headed out […]

Contactless Challenge Day 1: coffee, credit and Krispy Kremes

We are just one day into our Contactless Challenge and the competition is already in full swing. At 5pm on Day One, Ewan and Jon were neck and neck on points, but with a full nine days of competition remaining there’s still everything for our two cashless crusaders to play for. After some initial frustration […]

What connects M2M with McDonalds?

What springs to mind when you think of McDonalds? Happy meals? Brightly colored fast-food chains? Sponsorship of the 2012 Olympics? Vegetarian-only restaurants in India? How about Machine-2-Machinecommunication? Surprised? McDonalds has pioneered a key business concept – extended enterprise – which is going to be the cornerstone of future M2M Communications. What is an extended enterprise? […]

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