Posted on 02 August 2011 by Thales DIS
Text message marketing should be straightforward, yet, as outlined by @MarianaFangLin, many companies still get the basics wrong. For those running their first mobile marketing campaign, or just looking to refresh their memories on the basics, here are ten tips to ensure that your campaign pushes all the right buttons. 1. Keep it simple. Mobiles offer […]
Posted on 04 December 2012 by Marta Bordonada
We’ve all watched (or at least heard of) futuristic movies where robots rule the world. From I, Robot and The Matrix to the aptly named Terminator 3: Rise of the Machines, scenarios are painted where machines become autonomous and decide to rule humanity. While these movies primarily aim to entertain and scare, they do call […]
Posted on 23 January 2013 by Marta Bordonada
It has been available in South Korea for years and in Norway since 2009. Japan launched LTE in 2011 and the US has been shouting about its own successes in delivering LTE these past few years too. Now, 4G is finally also available in the UK. A 4G mobile network, the successor to 3G, launched […]
Posted on 25 February 2013 by Marta Bordonada
We’ve already blogged about handset manufacturers and innovators in the mobile space, but where would be without the mobile operators? In the opening keynote of 2013’s Mobile World Congress, CEOs from some of the world’s largest and most important operators discussed the challenges and opportunities ahead for the mobile industry. Here are some of the […]
Posted on 11 March 2013 by Thales DIS
Do you use your mobile phone purely for calling? If so, you’re missing out! The new mobile era has brought us many possibilities, given us more flexibility and shaped our daily habits with the noble mission of making our life easier. However, everything comes at a price. While mobile devices nowadays are enabled to allow […]
Posted on 20 December 2013 by Isabelle Lodo
Gemalto’s Cloud Backup meets subscribers’ needs to back-up, store and secure their contacts, wherever they are. And for the operator there are many benefits. When it comes to implementing personal cloud services, there are four main areas that MNOs should address. Over the coming weeks on the Gemalto Telecoms blog, we’ll be drawing on field […]