Tag: #MWC12

MWC12 insights – reporting live

Here’s what we have been noticing so far for this year’s Mobile World Congress in Barcelona. As always, it’s a hectic hub full of mobile enthusiasts, some in suits, some more casual and some dressed up. Luckily we’re old-timers and know how to get the most out of the four days of the show, but […]

When is innovation truly innovative? When it is a success.

It’s hard to pinpoint what makes something a success. Walking around the halls here at Mobile World Congress you see many new shiny gadgets, products and people clamoring to show you the latest service offering. However, not all of these make it beyond Barcelona. So, how can you tell when an offering is innovative and […]

IoT

Mobile World Congress – stand transformation

We wanted to share how our stand has been transformed from an ugly duckling into a beautiful swan – well, ok, stand. Here are a couple of before and after photos. More to follow over the next few days as each of the estimated 60,000 attendees arrives and explores Hall 8. BEFORE: AFTER: