Posted on 09 November 2011 by
NFC is all about freeing us up – making purchasing simpler and more straightforward. The art of parkour or ‘free-running’ is the embodiment of movement without obstacle, pause, or thought. To us, it echoes the philosophy of NFC technology and the freedom it allows us every day. So, what’s the link?
Posted on 14 May 2013 by
eBay Chief Executive John Donahoe recently claimed that NFC stands for “Not for Commerce”, when discussing Near Field Communication being used to turn cell phones into mobile wallets. At Mobile World Congress, Russell Buckley said something along the same lines. Apple has not yet backed the technology as many were expecting, but many of the […]
Posted on 03 October 2011 by
This is my second post on our recent conference on how the mobile had impacted society for our French followers at the IT crowd hang-out, La Cantine, in Paris last week. Last week I blogged about the rise of mobile social media and today it’s the turn of mobile payment.
Posted on 16 November 2011 by
One of the first places we first experienced contactless technology was as a travel ticket to ride the bus, subway, tube, metro or whatever you call it in your neighborhood. In fact, Oyster cards in London have helped pave the way for the UK to be a hotbed for all types of contactless transactions especially […]
Posted on 14 February 2011 by
Mark Roberti, editor of RFID Journal, which covers all forms of radio frequency identification, including NFC, has sent us questions about NFC that he hears from readers.
Posted on 16 February 2011 by
Dan Butcher, Associate Editor at Mobile Marketer asks: What are the biggest barriers to mass market adoption of NFC for marketing/CRM and payments?
