Tag: Singapore

Embracing permission-based marketing in Asia

The term ‘permission-based marketing’ is well-known in many regions around the world. Popularized by marketing guru Seth Godin, it has helped brands overcome the issue of being interruptive in their engagement with consumers. We have touched on this several times on this blog, looking at how to encourage customer loyalty and ensure consumer privacy, sharing […]

Data Breach Affects 1.5 Million Singaporeans

A government healthcare group database in Singapore suffered a data breach that compromised the personal information of 1.5 million people. On 4 July 2018, investigators with Integrated Health Information System (IHiS) detected strange activity on one of the IT databases owned by SingHealth, Singapore’s largest group of healthcare institutions. The administrators responded by implementing additional […]

A cashless society with mobile payments and the mobile wallet

A hub for all new innovation in digital security and identity, the CARTES 2012 Expo in Paris is in full swing. Wandering around the various demonstrations, I am seeing firsthand how the latest technology innovations will be impacting our lives. One such benefit that the smart card has brought to us is mobile payments, a […]

Clicking with the BBC – NFC in Singapore

We’ve blogged a lot about NFC technology – from our Contactless Challenges in London, Austin and Salt Lake City to contactless payments at the Olympics and NFC-enabled transport and ticketing. Now, however, we’re delighted to demonstrate the use of NFC technology (and manufacturing) in Singapore, as reported on by BBC Click, the BBC’s flagship technology […]

NFC is always a hot topic, especially at NFC World…

Just a few weeks ago NFC services launched in Singapore and with over 20,000 point-of-sales, it is an exciting time to see where NFC technology will take us. For those of you, who are more visually inclined, take a look at this infographic outlining a day in the life of an NFC user. The mobile […]